The Saturday Evening Post published the cover featuring a female riveter in 1943. The name on her lunchbox says “Rosie.”
From “Rosie the Riveter” by Marcy Kennedy Knight at the Saturday Evening Post:
Mary was a 19-year-old phone operator in Arlington, Vermont, when Rockwell called and asked if she “wouldn’t mind posing for a painting.” She posed twice because the white blouse and shoes for the first sitting were not what he was looking for. Mary explains that yes, she did hold a ham sandwich while posing; she did have the white handkerchief that peeked from a pocket; she never saw Hitler’s book Mein Kampf; and the rivet gun was a lightweight fake. “I’ve had people come to me and say, ‘How did you ever hold that rivet machine?’ ‘Oh,’ I said, ‘it wasn’t too bad.’” Rockwell had transformed the petite, 110-pound Mary into a brawny, muscular woman for the painting. She says, “He called me and apologized for making me so large.” READ MORE AT THE SATURDAY EVENING POST WEBSITE–>
The original painting is now at the Crystal Bridges Museum of American Art in Bentonville, Arkansas.